How to market a crypto presale: the playbook we use on every launch
The four-phase structure we apply to every campaign — what happens in each phase, what it costs, and the mistakes that sink raises before they start.
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Insights
Notes from three hundred launches
What actually works in presale marketing, written by the people running the campaigns. No recycled listicles — if we haven't tested it, we don't publish it.
Crypto press release distribution: what $1,500 should actually buy you
Tier lists, real price ranges, red flags, and why a screenshot of an article is not a placement. Everything we'd tell a friend before they paid an agency.
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KOL marketing for token launches: how to not get burned
Most influencer budgets are wasted on fake reach. Here's the vetting checklist we run on every creator — and the three red flags that end the conversation.
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