Alex Varga
Co-founder · EditorialFive years editing at a top-10 crypto outlet. Reads every press release before it ships — and rejects about a third of the first drafts, including ours.
About us
We used to write the headlines. Now we earn them.
Cryptopresale PR started in 2021 when two crypto news editors got tired of deleting bad pitches — and realized they knew exactly what a good one looked like.
Campaign review, the usual Tuesday chaos.
Our story
Born on the other side of the inbox
Between us, we spent a decade at crypto news desks reading hundreds of pitches a week. Maybe five percent were usable. The rest were buzzword soup — "revolutionary," "game-changing," "the next Ethereum" — sent to the wrong person at the wrong time.
So we flipped sides. We started writing pitches the way we'd wanted to receive them: a real angle, clean copy, sent to an editor we knew by name. It worked immediately, and it still does. Three hundred launches later, that's the whole secret — there isn't a growth hack, just craft and relationships.
Today we're a distributed team of fourteen across Europe, Asia and the Americas: editors, former community managers, an SEO obsessive and two people who do nothing but verify influencer audiences.
2021
Founded, mid bear market
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People, eleven time zones
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Token launches supported
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Editors who answer our emails
How we operate
Three rules we don't break
Rule 1
No project we can't defend
If we wouldn't explain your tokenomics to a journalist with a straight face, we pass on the engagement. We've turned down more revenue than some agencies make.
No invented numbers
Every metric in our reports links to a source you can check — the article, the post, the analytics dashboard. If a campaign underdelivers, the report says so.
No disappearing act
Your campaign manager is reachable seven days a week. Not a ticket queue, not a shared inbox — a person whose name you know.
The people
Who you'll actually work with
Fourteen of us in total — here are the seven you'll probably meet first. Portraits by our own design desk, because we'd rather ship a campaign than pose for headshots.
Nadia Karim
Co-founder · StrategyRan growth for two exchanges before switching sides. Builds every campaign calendar and personally signs off the weekly reports.
Tomas Silva
Head of KOL PartnershipsKeeper of the creator roster. Has blacklisted 200+ influencers for fake engagement — and will happily tell you the stories.
Maya Novak
Senior WriterTurns whitepapers into stories editors want. Wrote for two fintech magazines before crypto pulled her in during the 2021 bull run.
Ken Osawa
Graphic DesignerEvery banner, deck and infographic that leaves this agency goes through Ken. Allergic to stock photos and gradient text.
Marcus Reed
DeveloperBuilds the tracking dashboards and landing pages behind our campaigns. If a link can be measured, Marcus is measuring it.
Priya Shah
SEO AnalystLives inside rank trackers. Owns the "best presale" listicle relationships and the branded-search cleanups clients rave about.
Come say hello. We answer fast.
Average first response time is under three hours — usually with questions about your tokenomics.
Get in touch